© 2016 by The Crafthood.  Newcastle & Durham, UK

The Crafthood Ltd

Co No: 11988590

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Lilac Launch: Styling up our Spring Statement Knitted Necklace

April 4, 2018


Our hand knitted t-shirt yarn necklaces are a Crafthood staple and we tend to expand our collections with the changing seasons.  Influences for our necklaces are drawn far and wide, whether it be our tropical necklace with influences from Hawaii or our Classic Navy with a nod to France. For this launch we were inspired by the Pantone Colour of the Year - Ultra Violet; whilst we didn't choose this tone, we love that Purple is having a moment and for a Spring vibe we plummed (get it?!) for Lilac and white stripe.


For those who don't know about t-shirt yarn let us explain.  Firstly, it is something that you can make yourself, see here for a good tutorial.  As we are making things to retail, we buy rolls of t-shirt yarn and whilst not DIY it still has excellent eco credentials.  Made from off cuts and remnants from the fashion industry (that would otherwise go to landfill), we ensure we source only the softest and stretchiest fabric for our necklaces.  This tactile quality makes them uber comfortable to wear and another perk is that due to the stretchiness little hands cannot damage them - win, win.


When we were deciding how to launch this season's statement necklaces, we remembered how much we loved the styling session we did with Intu Metrocentre last year.  We were also keen to echo the recycled nature of the t shirt yarn so decided we'd do another style challenge, this time though we would celebrate and champion styling with pre loved clothes.  We've been following Boutique by St Oswald's charity shop in Jesmond on Instagram and LOVE their stock and  Their Deputy Manager, the lovely Alice, has been to a few events with us now and has her own fashion & lifestyle blog.  The stars were aligned and Alice was really helpful in getting our styling challenge off the ground.


As we were completing the style challenge, Alice answered some of our question